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DayByDay Consulting

Growth partner for D2C brands.

Two partners next to the founder. We analyze, execute and follow through to the result.

Origin

October 2022. Pablo launched Douf, his own clothing brand. First drop: 40 orders in six weeks, six countries, zero euros in advertising. The second fell 76%.

He tried to capitalize on the success before understanding what had produced it. That is where he learned the rule he applies to every account today:

"If you capitalize on a success before understanding what produced it, you kill it."

That is why he founded DayByDay with Jorge. Before moving a lever: stop, look, understand what works. Then execute.

What we have done

12 months of operation with D2C clients

Aggregated figures from the last twelve months. Data comes from each business's actual client list, not from what the platform says.

3,2M€
Generated for clients (measured from your CRM)
264.712€
Managed in advertising (Meta + Google)
31.555
Recorded conversion actions
88,95M
Impressions generated
The team

Direct deal with the founding team

Pablo and Jorge design and execute ad-hoc on each account: paid media, strategy, technology, automation, agentic AI. Tailored to your business reality, not to a playbook. You talk to Pablo and Jorge from minute one — no intermediaries, no delegates, no junior profiles.

PS
Pablo Santirso
Founder · Paid media · Strategy · Operations

He runs paid media, growth strategy and client operations. Portfolio: Garett Spain, Cartri, Aras Life Plus, one of the top five private universities in Spain.

He worked at Douf, NFT Day, hospitality and street NGOs before operating for others. He understands founder psychology because he has lived it.

LinkedIn →
JG
Jorge González
Partner · CTO · Automation · Agentic AI

He runs the technical layer: n8n automation, Shopify + WhatsApp + CRM integrations, agentic AI on Azure OpenAI. Enterprise track record: Total Energies, Puig, Robot Factory by Orange.

University technology professor. He designs every solution custom-fit for the client.

LinkedIn →
Clients

Three we have worked with

High-ticket lead gen, surgical D2C operation and joint automation. The same decision-maker trusted us with three businesses in a row.

Private university

Lead gen for 30+ postgraduate programs

One of the top five private universities in Spain. Multi-channel paid Meta + Google with measurement from your CRM.

30+
Programs
Meta + Google
Channels
CRM
Attribution
Garett Spain

D2C eCommerce for beauty-tech accessories

Full rebuild of the advertising account in 6 weeks.

4,8€
CPA
14.936
Clicks
661
Homes de pago
Aras Life Plus

D2C + Shopify + WhatsApp automation

First mandate from a decision-maker who later trusted us with Cartri and Garett. Three businesses in a row.

3
Businesses
Shopify
Platform
WhatsApp
Sales channel
See cases in detail
What they say

The same client, three times

I hired DayByDay for the Aras Life Plus website. They delivered on time and on spec, with ideas that greatly improved the page. The Shopify development delivered exceptional results. That is why I trusted them for Cartri, and now for the development and expansion of Garett in Spain. Always effective solutions and reasonable prices, even on urgent jobs.

Executive partner · three businesses in a row
Aras Life Plus → Cartri → Garett Spain

Request audit

30 minutes. Free. Pablo and Jorge on the call. You walk away with three actionable levers on your advertising account and your funnel. If we are a fit, we continue. If not, the levers are yours anyway.